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Our Lead Collaborator
About Prudential as Lead Collaborator

Prudential are proud to be the lead sponsor and collaborator for Prudential Young Trailblazers for the second year running.

As part of the open scope of the competition, this year’s participants will also be challenged to seek out solutions to help people take charge of their health and wellness, recognize the value of seniors in our society and improve how others can help the less fortunate.

This is in line with Prudential’s Ready for 100 initiative, which aims to get people to re-imagine what living to 100 could be and to inspire the changes that will make this a reality for future generations.

Prudential’s most innovative employees will also be serving as mentors during the competition where they will be sharing their time and expertise in design thinking techniques, drawing up business plans and preparing engaging pitch decks.

Innovating at Prudential

We believe in innovating to help people live well and that defines the way we run our business and engage with our community.

Prudential aims to redefine life insurance by embracing innovative approaches, products and technologies. We strive to create ground-breaking solutions that will make insurance simpler and more accessible for our customers, and to help them secure their financial futures.

Our PRU WorkPlayce is a fun and energetic space where there is room for everyone to collaborate and exchange ideas. By transforming the way we work, we are embedding a culture of innovation that would enable us to become an insurer of the future.

Prudential has been a mainstay at the Singapore Fintech Festival. We have been showing the world how we are innovating to help people live well for longer, and taking our business beyond insurance with an ecosystem of Fintech and HealthTech partners. This also includes co-creating with the best and the brightest through programmes like the Prudential Young Trailblazers.

To find out more about our innovation initiatives visit

About Prudential Assurance Company Singapore (Pte) Ltd (Prudential Singapore)

The competition focuses on who participates, not what comes out of the competition. Through structured and industry-based mentorship with actual entrepreneurs and businessmen as well as authentic competition parameters, we aim to put participants through the grueling and yet highly-rewarding end-to-end processes of coming up with a product and selling it. This is so that they can inculcate the qualities of being a trailblazer. We are invested in the participants’ development within the competition – not what they can do but who they can become.

Prudential Assurance Company Singapore (Pte) Ltd is one of the top life insurance companies in Singapore, serving the financial and protection needs of the country’s citizens for 87 years. The company has an AA- Financial Strength Rating from leading credit rating agency Standard & Poor’s, with S$36.7 billion funds under management as at 31 December 2018. It delivers a suite of well-rounded product offerings in Protection, Savings and Investment through multiple distribution channels including a network of 5,000 financial consultants.


All our dreams can come true, if we have the courage to pursue them. 
Walt Disney

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